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6 Best FAQ Widgets For Implementing FAQ Sections On Your Website

Published on
January 27, 2025
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Imagine visiting a website and being bombarded with questions. You’re not alone—that’s a common hurdle. Visitors often have queries, and if they can't find answers fast, they’ll leave. This is where an FAQ widget for your site can work wonders. The right widget can streamline information, enhance user experience, and boost conversions. This blog will guide you in finding the best FAQ widgets to implement on your site while keeping lead-generation widget strategies in mind.

BlogCTAs offers a solution with its programmatic CRO tool, designed to simplify the process and ensure your FAQ section supports your goals.

Why Add an FAQ Widget to Your Website?

Person Working - FAQ Widget for Website

Customers want quick answers. An FAQ widget allows them to find solutions independently without seeking support. You can handle straightforward queries, freeing your team for more complex issues. It's all about making things easier for your visitors.

Boost User Engagement

Empowering users is a game-changer. When visitors can find answers themselves, they're more likely to stick around and explore. This sense of independence boosts satisfaction and encourages them to dive deeper into your site. It's all about creating a seamless experience that keeps them engaged.

Strengthen Your Brand's Image

Displaying professionalism and expertise is crucial. A well-crafted FAQ widget helps you do just that by providing precise answers to common questions. It builds credibility and trust, which are key to fostering loyalty. It's about presenting your brand as reliable and knowledgeable.

Help Clients Understand Your Business Better

The FAQ section is a golden opportunity to highlight your unique selling proposition, key features, and benefits. It aligns readers with your mission and provides clarity on terms and conditions. This reduces churn and attracts quality prospects who are well-informed about your business.

Cut Operational Costs

Self-service options through FAQ software are cost-effective. When customers resolve their issues, the number of support tickets is reduced. This streamlines operations and allows your team to focus on more pressing matters. Efficiency is the name of the game here.

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5 Best Use Cases of FAQ for Websites

Man Working on Laptop - FAQ Widget for Website

1. Improving Customer Support Efficiency

FAQ widgets shine in customer support. They tackle high volumes of repetitive queries, lightening the load for your support team. Instead of directing every question to human agents, these widgets handle common inquiries instantly. Whether it’s about pricing, shipping, or returns, customers find answers fast, saving time for everyone. This efficiency means fewer support tickets and quicker resolutions for complex issues.

Example: An eCommerce store can use an FAQ widget to address common queries like “What are your shipping rates?” or “How do I track my order?” Customers get answers immediately without needing to wait for an email response.

2. Boosting Conversions with Confidence

When potential customers have unanswered questions, they hesitate to buy. FAQ widgets on key pages, like product or pricing pages, tackle these concerns in real-time. By clarifying warranties, features, and payment methods, you reduce purchase barriers and build trust with your audience.

Example: A SaaS company might include an FAQ widget on its pricing page to answer questions like “Do you offer a free trial?” or “Can I upgrade my plan later?”. This reassurance can nudge prospects toward taking the next step.

3. Elevating Mobile User Experience

Mobile users face challenges with limited time and screen space. FAQ widgets provide an intuitive, mobile-friendly way to deliver key information without forcing users to navigate multiple pages. They find what they need with a few taps and continue browsing smoothly.

Example: A travel booking site could use an FAQ widget to quickly address questions like “What’s your cancellation policy?” or “How do I modify my booking?” for users on the go.

4. Reducing Bounce Rates Effectively

When visitors don’t find what they’re seeking, they leave. FAQ widgets act as a safety net, capturing these users by offering quick, relevant answers before they bounce. By addressing their needs instantly, you increase the chances of keeping them engaged and exploring further.

Example: A fitness studio’s website could use an FAQ widget to answer questions like “Do you offer classes for beginners?” or “What’s included in the membership?” directly on the homepage.

5. Simplifying Product Onboarding

For digital products or services, an FAQ widget eases onboarding. New users often have questions about getting started, using features, or troubleshooting. A well-placed FAQ widget provides instant guidance, helping them get the most out of your product.

Example: A project management tool might include an FAQ widget in its dashboard to answer questions like “How do I add team members?” or “Can I integrate this tool with other apps?”

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6 Best FAQ Widgets for Websites

Person Working on Laptop - FAQ Widget for Website

1. BlogCTAs: Simplifying Blog-Wide CTAs

Blog CTAs is a programmatic CRO tool that allows you to set up CTAs across your blog effortlessly. We found setting up blog-wide CTAs on content management systems to be too tricky like:

  • Framer
  • Webflow
  • Ghost
  • Strapi
  • WordPress
  • Sanity
  • Tina, and more

Our engineering teams needed to jump through multiple hoops and divert their attention from pressing issues to set aside 3-7 days to set up a blog-wide CTA for our websites manually. Blog CTAs were created to make setting up CTAs on your blog easy. 

Increase your blog conversion rate by 3-7%+ with sidebar CTAs. Start to capture more leads from your blog within 5 minutes. Sign up for the waitlist today.

2. Elfsight’s Accordion Widget: A Versatile FAQ Solution

Elfsight offers an Accordion widget that enables you to create a customized FAQ section that is perfect for any website. With an intuitive editor and seven templates, you can arrange your questions in categories and choose from three layout styles:

  • Accordion
  • List
  • Multicolumn

You can also include images and videos in your answers, allowing for a richer user experience. The widget is highly customizable, letting you tweak colors, enable or disable the search bar, and even utilize custom CSS for more advanced design needs. 

Though the free plan is limited to 200 views per month and includes Elfsight branding, paid plans start at $15 monthly and offer more views and branding removal.

3. Common Ninja’s FAQ Plugin: A Feature-Rich Accordion Tool

The Common Ninja FAQ Plugin is a robust tool for creating accordion-style FAQs. It offers numerous templates based on industry and design and lets you organize questions into categories. The live editor provides a real-time view of changes and includes various customization options, including:

  • AI translation
  • Device-specific editing tools 

The free plan allows up to five questions and answers; you can add more with paid plans. Common Ninja also offers AI suggestions to improve Q&A, RTL support, and the ability to embed your widget in email campaigns.

4. Fouita FAQ Section Widget: A User-Friendly FAQ Option

Fouita is a flexible option with a library of over 60 widgets. It offers 10 pre-designed templates, question categorization, and unlimited Q&As. You can’t add images or videos to answers. 

The widget’s appearance is customizable, and you can set display conditions and triggers for when and how the accordion appears. Fouita offers a free plan with limitations and flexible paid plans for more advanced needs.

5. Powr FAQ Plugin: A Dynamic FAQ Solution

The Powr FAQ Plugin is equipped with a visual editor for easy customization. It offers over 10 templates and live editing on your site. The plugin includes:

  • AI-based content generation
  • Accordion
  • Single-answer layouts
  • Ability to enrich answers with:some text
    • Images
    • Videos
    • Links 

Users can upvote or downvote answers, providing feedback on their helpfulness. The plugin is free to use with limitations, and paid plans start at $5.49 per month, unlocking additional features and entry limits.

6. Easy Accordion by ShapedPlugin: A WordPress-Specific Solution

Easy Accordion by ShapedPlugin LLC is a free WordPress plugin offering multiple accordion display options on the same page. The plugin includes:

  • Custom CSS
  • SEO-friendliness
  • RTL support
  • Customization options

It’s an excellent choice for designing an FAQ widget specifically for WordPress without relying on external services.

Implementing an FAQ Widgets on Your Website

People Working - FAQ Widget for Website

Choosing the right platform for your FAQ widget is the first step. Many options exist, from simple plugins to robust third-party tools, so take your time to explore. Look for platforms that fit your budget and offer easy integration.

Features are key: 

  • Think about customization, analytics, and how the widget will mesh with your existing systems.
  • Don't forget to evaluate their customer support.

You’ll want a responsive and helpful team if you run into any issues.

Designing Your FAQ Widget

Focus on the design. Your FAQ widget should align with your website’s aesthetics while being user-friendly. Think about its placement. Will it be a pop-up, a sidebar, or a floating button? The content matters, too. Include common questions and make sure they're easy to find. You aim to create a seamless experience that guides users to the answers they need without frustration.

Integrating Your Widget

When it’s time to integrate the widget, ensure the code is compatible with your website. This might involve adding a few lines to your site’s HTML or installing a plugin. Test everything thoroughly; broken widgets can frustrate users and send them packing. Ensure the widget looks right on desktop and mobile devices and loads quickly.

Launching and Promoting Your Widget

Now, it's time to use your widget. Add it to your homepage or a prominent spot where visitors can easily find it. You should also include links in customer service emails or social media posts. 

Clear instructions can help users understand how to use the widget, and offering a backup contact method, such as a phone number or email, can provide additional support options.

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6 Best Practices for Adding FAQ Widgets to Your Website

Man Thinking - FAQ Widget for Website

1. Make It Visible and Accessible

Your FAQ widget should be easy to spot. If it’s hidden away, your visitors might not even know it’s there. Place it prominently, like in the bottom right corner of your page. This ensures that customers immediately see the help widget when they have a question. A visible widget enhances user experience by:

  • Offering quick assistance
  • Reducing frustration
  • Improving satisfaction

2. Tap Into Customer FAQs

Understanding what your customers are asking is crucial. Analyze existing interactions. Support tickets and conversations with customer service agents can reveal a goldmine of frequently asked questions. 

Tools like Google Search Console help you discover your prospects' search terms. Your marketing team’s research can supplement this, guiding you to identify trends and patterns in customer queries.

3. Personalize the Widget Experience

Customers appreciate a personal touch. Customize the widget’s design to match your site’s theme. Consider adding a chatbot for quick answers to basic questions. 

If customers are logged in, remember their details to streamline the process. This reduces friction and makes the customer service journey smoother and more efficient.

4. Craft Clear and Concise Answers

Nobody wants to sift through a lengthy novel to find an answer. Write scannable content and avoid long text blocks. Use precise language and a conversational tone. Steer clear of technical jargon. If you need to use internal terms, define them to improve the experience. 

Don’t sacrifice completeness for brevity. If a few paragraphs can’t answer a question, direct readers to external resources like blog posts or demos.

5. Optimize for SEO Success

Your FAQ page can be a powerful SEO tool. Optimize it so that when customers search for your product or service, your site appears at the top of the results. Do keyword research to find the terms your customers use. 

Organize the page into main topics and subtopics for easy crawling by search engines. Make your content scannable with:

  • Bulleted lists
  • Short paragraphs
  • Bold words

6. Keep Your FAQs Fresh

As your company grows, so will your customers’ questions. Avoid setting and forgetting your FAQs. Prioritize revisiting them each quarter. Update, add, or remove questions as needed. 

Even a single update can significantly reduce the workload on your agents by providing customers with the resources they need for self-service.

Capture More Leads from Your Blog for Free Today with Blog CTAs

Setting up blog-wide CTAs can feel like you're wrestling with a beast, especially with most content management systems. It’s a process that demands your engineering team’s time — precious time that could be spent on more pressing matters. Blog CTAs change that. It’s designed to make the setup process as smooth as silk. 

By reducing the setup time from days to minutes, Blog CTAs let you focus on what truly matters: capturing more leads and increasing your blog’s conversion rate by 3-7% or more. It’s a powerful tool that lets you return to doing what you do best.

Turbocharge Your Blog With Sidebar CTAs

Sidebar CTAs are like a secret weapon for your blog. They’re eye-catching, easy to implement, and can increase your conversion rate by 3-7%. With Blog CTAs, you can launch sidebar CTAs across your entire blog in less than five minutes. It’s a game-changer that helps you capture more leads and boost your blog’s performance in record time. 

You won’t have to spend days on setup or worry about diverting resources from other vital projects. Blog CTAs make it easy to get the desired results without the hassle.

Join the Blog CTAs Waitlist Today

Ready to take your blog to the next level? Join the Blog CTAs waitlist today and be one of the first to experience this powerful tool. You’ll be able to get started in minutes and see results in no time. 

It’s a simple way to increase your blog’s conversion rate and capture more leads without the headache of a lengthy setup process. Don’t miss this opportunity to streamline your blog’s performance and get ahead of the competition.

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